Originally from North Carolina, I might have still been a high school chemistry teacher had it not been for my husband and his love of agriculture that moved us to Napa Valley. Although I no longer grade papers and use a bunsen burner, I have leveraged my fundamental education principles and creativity to create a career in marketing.
Thankfully, I have had quite the experience in Napa, which has granted me extensive knowledge of the wine industry. I spent a year working in a custom crush facility where I had the opportunity to learn all about winemaking. From there I gained a wealth of knowledge about this community with the Napa Valley Grapegrowers - learning about sustainable farming practices while getting to work alongside highly respectable industry leaders. I have also worked with WineCountry Media, a destination marketing organization, learning the ins and outs of google analytics and digital marketing strategy. And from there I worked with WineBid, an e-commerce site that appeals to a diverse luxury wine market creating a results driven social media strategy.
My focus is on projects that:
Give brands creative identity, direction, and voice
Develop content and digital media assets
Create game wining social media strategies to reach new audiences
Utilize my photographic skills and resources
Collaboratively working with your team to create compelling imagery, stunning content, and seamless strategies that will fold into your established marketing goals. This foundation will continue to drive brand success with your digital footprint.
Brand Identity and Strategy
Digital Marketing Assets
Social Media Training
Asset Library Development
Photography Direction and Branding Basics
Peloton Imports Holiday Campaign
Instagram Creative Direction
Hi there - I can't wait to hear from you!